Faulhaber Communications

#WhatDrivesYou: Wilder Weir

January 14, 2015

You may recognize Wilder Weir from hosting six seasons of the national TV series Oh So Cosmo on CosmoTV and W Network and for contributing as a writer to Cosmopolitan Magazine. Wilder is an old friend of Faulhaber's with many memories from Montreal junkets to traveling with him to a private island in the Bermuda Triangle for Bacardi Triangle! Meet our young, hilarious and passionate media buddy, @WilderWeir. Wilder is currently a TV Host for Breakfast Television Montreal and Sportsnet Central Montreal.

What inspired you to become a television host?

To quote Drake "I started from the bottom, now I'm here." The bottom for me was in the CTV studios basement fetching archival footage for TSN. Starting at the lowest end on the totem poll gave me the inspiration, drive and experience to do what I do today (but I definitely don't miss those days searching frantically for vintage Maple Leafs highlights). 

What is your favourite way to be pitched?

My biggest turn-on is passion. When I can see someone is truly passionate about what they are pitching I'm on the edge of my seat. The last thing anyone wants to see on TV is someone who looks like they are being paid to be there. 

Any tips for young PR agents when it comes to the broadcast industry?

I would say respect is number one. It's a stressful job but there is always a nice way of doing things. Your reputation is always at stake and how you treat people will be remembered before anything else. 

What’s most rewarding about your job?

I get to do something different every day, and meet amazing people doing unique things all over the country, that inspires me to never stop exploring and asking questions.

Dream dinner date with anyone, from past or present and why?

This is so hard to pick. I just finished a book about controversial comedian Andy Kaufman so he's fresh on my mind and I feel like a beer with him could be very "eventful." Also, I'd love to ask Ted Turner what he thinks about the state of television... and get a few stock tips.

What is the best advice that someone has ever given you?

Decide what you want.

Write it down.

Make a plan.


Work on it.




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